With a deadpan, Beck insists that he is not political: "I could give a flying crap about the political process." Making money, on the other hand, is to be taken very seriously, and controversy is its own coinage. "We're an entertainment company," Beck says. He has managed to monetize virtually everything that comes out of his mouth. He gets $13 million a year from print (books plus the ten-issue-a-year magazine Fusion). Radio brings in $10 million. Digital (including a newsletter, the ad-supported Glennbeck.com and merchandise) pulls in $4 million. Speaking and events are good for $3 million and television for $2 million.
It's like a Star Trek channel that just provides that alternative universe for its adherents to wallow in day-in-day-out and replace actual reality with something that plays to their sensibilities without relief.
And Glennie just reveal what everyone with half a brain should already know. The word "News" in the channel name is meant as satire.
Ka-ching!
1 comment:
http://www.theatlantic.com/national/archive/2010/04/proud-of-being-ignorant/38569/
Beck's peeps:
The GOP is, effectively, the party of willfully unlettered Utopians. It is the party of choice for those who believe global warming is a hoax, that humans roamed the earth with dinosaurs, and that homosexuals should work harder at not being gay.
That the party of unadulterated quackery also believes that Birth Of A Nation is more true to the Civil War than Battle Cry Of Freedom, is to be expected. Ignorance does not respect boundaries. It is, at times, qualified and those who know more, often struggle to say more. But people who believe that the Census is actually a covert attempt to put Americans in concentration camps, are also likely to believe that slavery was incidental to the Civil War.
This is who they are--the proud and ignorant. If you believe that if we still had segregation we wouldn't "have had all these problems," this is the movement for you. If you believe that your president is a Muslim sleeper agent, this is the movement for you. If you honor a flag raised explicitly to destroy this country then this is the movement for you. If you flirt with secession, even now, then this movement is for you. If you are a "Real American" with no demonstrable interest in "Real America" then, by God, this movement of alchemists and creationists, of anti-science and hair tonic, is for you.
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